Spotify is making its listener data more accessible to hungry artists with the launch of a new analytics app.
Is the streaming era good for musicians? Few things in the industry depend more heavily on whom you ask that question; Major label execs are thrilled to see the first revenue growth in years, but an independent singer-songwriter struggling to fill the tour van gas tank might have a hard time mustering up the same optimism. However you may feel about the way the music industry is evolving, it’s hard to deny the value of one of streaming’s most powerful byproducts: Data. Specifically, the mountains of intel produced by tens of millions of people listening to music every minute of the day.